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Avid at the 2011 NAB Show: New Interplay Central, InGame, NewsVision, and ISIS Solutions Announced

NAB kicked off this morning and we’ve got some fantastic news to share. Today Avid announced a multitude of products and solutions designed to deliver the tools creative professionals need to realize their full potential.

The news rollout started with the announcement of Interplay Central, the powerful and flexible next-generation workflow tool designed for on-the-go media professionals. Interplay Central is a revolutionary solution that demonstrates Avid’s Integrated Media Enterprise in action, enabling customers to dramatically improve workflows, increase revenues, and compete more effectively. Through both web- and mobile-based apps Interplay Central allows individuals in different media production functions to access the media and tools they need to complete tasks with greater visibility to assets, team collaboration, and workflow agility. First available to users through both a lightweight, intuitive web-based portal and a mobile app, Interplay Central represents the latest evolution of Avid’s Interplay family of solutions.

Avid also proudly announced InGame For Sports and NewsVision, entirely new end-to-end video production solutions that enables sports marketing organizations and newsrooms to achieve greater agility and efficiency with file-based content production. Both InGame and NewsVision solutions deliver unmatched quality, capability and value by combining a set of industry-leading production solutions—built on an open architecture—with technical support, training and professional services packages at compelling price points.

On the hardware front, Avid announced the release of Avid ISIS 5000-16 a 16TB entry point storage system that offers the same performance as the Avid ISIS 5000-32 range, delivering exceptional stability, performance, and flexibility to budget-conscious customers. In addition to offering superior workflow and interop with Media Composer®, NewsCutter®, Symphony®, Avid DS video editors, and Avid Interplay® Production asset management, ISIS 5000-16 also delivers full support for the Apple Final Cut Pro editing software. The ISIS 5000-16 system comes standard with Avid NewsVision™ 2.0, a complete entry-level newsroom solution for local and regional broadcasters

Please check out for more news on these exciting releases and we'll be updating you throughout the show here on Avid Buzz.


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